Next up in our DEFINED series: Event and Wedding Packages! As a reminder: Team JKE is breaking down wedding and event industry concepts for you including defining wedding terminology, industry inside information, myth busting of common event planning mysteries, and more!
The first week of the new year, we are talking about Wedding and Event Packages! Clients choose to get planners for multiple reasons: Peace of mind. Organization. Industry expertise. Time saving. But how do you decide exactly what you need from an event planner?
Most couples start with small ideas for event design, what kind of experience they want, what work they want to do and don’t want to do, etc. When a potential clients approaches and says “How much do you charge?” I ask them: For what? LOL. It’s not meant to be sassy, but there are levels to event planning. I offer several services that meet different needs which is why I offer Free Consultations, so I can understand your vision better and how I can help. Today, I will explain standard event packages so you can be equipped with where your event planning needs fall as you interview event planners.
Here are the standard event packages:
As a planner my primary job is not designing, or working logistics: it’s to educate. As an industry expert I can spot immediately when a potential client needs more services, or less. When a client says they want a Day of Coordinator, yet they express a need for pulling off their “romantic” wedding design and still have a few vendors they need help with, they need more services. On the contrary, if a client comes to me for full service, but has every vendor booked and their designs prepared, they do not need me for full service. I say this to say, an upsell is not always bad, nor is it a salesman move. An experienced planner can read between the lines and understand that you may have additional needs. The goal is to make sure you have the services and guidance for everything you need!
Rule of Thumb: Always ask for clarification! Make a list of what you need and see how the services match up!
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My desire is to craft a unique and memorable event experience for you and your guests. If you are looking for a one-of-a kind experience and a stress-free planning process, you are in the right place.
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